Branding yourself for online success

Too many distributors in programs are all making the same mistake that is keeping them from producing multiple streams of income and having true long term success. They are branding their company too much but not themselves! It is a MUST that you do the opposite. You have to brand yourself before your program or activity. Everybody is taught to simply brand their company but this cripples most people from ever becoming independent and makes them only a cog in the system for that company. If you want to be a cog, then all you have to do is go to your job.Now, obviously it makes sense to brand your company or activity if you are going to get paid. But if you do it to the point of where you take yourself completely out of the equation, your prospects are going to see your opportunity as the answer and not YOU. This makes you appear as nothing more than a middleman and compromises your ability to build your own personal list, which in fact is the entire key to success in prospecting. If you are seen as nothing more than a middleman, then you appear more of an obstacle than someone with value to your prospect.If you are just connecting prospects with a company, then you are cutting yourself off from the stream of money. The prospects must be connected with you first if you are going to achieve true success. It is a shame for those who just connecting people with a company because it is THEM who is doing all the work!The perks of branding yourself- When prospects see you as the brand first and not your company, you are seen as an expert and a solution.- You will have the ability to build your own list of people that follow you - not just the company you represent.- If something happens to your company, you will still have the list of people following you and any direction you choose to go. By prospecting people to a company that ends up going under, nine times out of ten those people end up leaving you to never return. But by prospecting people to YOU, you will be able to take that list everywhere!- You could create multiple streams of income from your list, and be solution provider for those people. Most people are taught to believe that all the money is supposed to come from their one opportunity or business, but top network marketers know that the REAL money is in the list. With the list of followers, you will be able to join ANY opportunity and make money in it because you will already have a list of valuable prospects waiting on you to tell them where to go next!So now all you have to do is be able to understand HOW to brand yourself and that takes someone with knowledge of this sitting down and showing you one on one. I will say however, that the key is being unique. Whatever it is about yourself that will make you stand out from everybody else is what will give you an identity in the industry. The way you tap into this uniqueness that you already posses is by exploring what it is that makes you passionate. Or what is it that drives you or that has driven you to even be involved in something like this in the first place. Everybody has a story to tell and it is that story that makes you the personality that you are. This is the concept that all successful network marketer take advantage as it is a powerful tool that will attract people who can relate.
To your success,
Marlon
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